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THIRD SECTION – THE INTERACTIVE EXPERIENCE

The third section presents video projects and the interactive experiments – both sensory and cognitive – developed by the teams at Fabrica.

- GET IN TOUCH
- FLIPBOOK!
- EVIDENCE
- WE ARE THE TIME. WE ARE THE FAMOUS
- STOCK EXCHANGE OF VISIONS
- FORWARD
- SIENA (ITALY), GRANADA
AND SOLENTINAME (NICARAGUA)



GET IN TOUCH (2007)
Stefano Bergonzini (Italy) in co-operation with Luca Bilotta (Italy)
A sensory wall which uses graphic signs to connect the hands that touch it to create a visual reproduction of the network concept which underpins Fabrica’s vision of the world, in the sense of technological interactivity and an ideological dialogue among different cultures.

FLIPBOOK! (2005-2007)
Juan Ospina (Colombia), with contributions by Enrique R. Grullon (Dominican Republic), Maik Bluhm (Germany), Hans Raber (Austria)
Grand Prize winner at the prestigious Japan Media Arts Festival, FLIPBOOK! (http://www.fabrica.it/flipbook/), an interactive animation project, enables anyone to draw an animated story, then upload it and share it online. The result is a community of thousands of short stories; some are simple and amusing while others are violent, painful or erotic. In a very short time, FLIPBOOK! has become a web phenomenon with over 200,000 animations and 15 million visitors.

EVIDENCE (1995)
Godfrey Reggio (USA)
Godfrey Reggio - visionary American director and the man behind Anima Mundi - observes children’s relationship with television in a short film; the soundtrack is by Philip Glass. Produced when Reggio was Fabrica’s director, Evidence has been shown at many film festivals, including Locarno in 1997.

WE ARE THE TIME. WE ARE THE FAMOUS (2005)
Andy Cameron (United Kingdom), Hans Raber (Austria), David McDougall (United Kingdom), Oriol Ferrer Mesía (Spain)
An installation that brings visitors into the action. It explores two ways of being portrayed in a time span: the fixed photo image or a filmed sequence. Visitors interact in real time with two images of themselves: the first, in slow motion, confuses our perception of time, while the other fragments time into a succession of stills. On one wall, visitors must stand still to see their image, while on the other they have to keep moving to generate a sequence. The title is taken from J.L. Borges’s poem: “We are the time. We are the famous”.

STOCK EXCHANGE OF VISIONS (2006-2007)
From an idea by Gregor Kuschmirz (Germany), with contributions by Alfio Pozzoni (Italy), Paolo Jannuzzi (Switzerland), Stefano Bergonzini (Italy), Giorgio Collodet (Italy)
Drawing inspiration from stock exchanges’ scrolling ticker screens, Stock Exchange of Visions displays scientists’, sociologists’ and futurologists’ vision of the future as concerns culture, the environment, resources, the economy and society. By means of an under-floor control panel, visitors can choose the subject that interests them, thus generating a diagram with the topics of greatest concern to the public. Stock Exchange of Visions is also a website, www.stockexchangeofvisions.org, to create a global network of “visions” crucial to the future of humanity.

FORWARD (2007)
Sphere: Erik Ravelo (Cuba), Giorgio Collodet (Italy)
Videos: Fernando Acquarone (Brazil), Valeria Giulianelli (Italy), Brad Hasse (United States), Alex Healey (United Kingdom), Diego Hurtado de Mendoza (Spain), Erik Ravelo (Cuba)
Huge clear spheres through which we may glimpse the future. Using a special touch screen, visitors can select images, videos or documentaries about climatic change and eco-sustainability. Also, by placing one picture of nature over another, both of which move in a see-through effect, visitors create possible future scenarios.

SIENA (ITALY), GRANADA
AND SOLENTINAME (NICARAGUA)
(2007)
Cosimo Bizzarri (Italy), Giorgio Collodet (Italy), Valeria Giulianelli (Italy), Paolo Jannuzzi (Switzerland), Matthew Prins (United Kingdom), Erik Ravelo (Cuba), Andrés Reymondes (Argentina), Guillermo Rivero (Mexico), Ciro Zecca (Italy)
Fabrica’s video-department grant holders explored the idea of sustainability and self-sustainable development in collaboration with a group of scientists, writers and architects, producing two videos which take a look at one of the most hotly-debated current topics. This exploration also led to a special issue of COLORS, devoted to the environment.

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